Mark McCafferty
Mark McCafferty
Mark McCafferty is the Chief Executive Officer of Premiership Rugby, the entity that organises the English Premiership rugby union competition. McCafferty has served as the Premier Rugby Association's chief executive since taking over from Howard Thomas in 2005. Under McCafferty's tenure, the Premiership obtained a sponsorship contract with Guinness. The Premiership then obtained a multi-year sponsorship from Aviva in 2010 for US $7.5 million annually; Aviva later signed a sponsorship renewal through 2017. McCafferty has also helped the Premiership improved...
awful case commercial court february legal reach seriously shows weak wish
It is a pretty awful way of going about things and it has no place in a commercial dispute. What it shows is that the RFU have a weak legal case and they know it. We have no wish to go to court but, if they seriously want to reach a settlement before February 27, they should go about it properly.
discussion game needs sensible
What the game desperately needs is a sensible discussion about the way ahead.
argument bigger board challenge commercial competition concerned control drain enhance expense gets money partners pie slice sought sponsor taking value
We are not concerned with taking control of the board or taking more money at the expense of others. Our argument is that not enough is being done to enhance the commercial value of the Heineken Cup: more partners should be sought and there should be a sponsor for the Challenge Cup, a competition which is important but which does drain resources. We are not after a bigger slice of the pie: we want a bigger pie so that everyone gets more.
drop information
Our information is the RFU is about to drop its case.