Mark Fratrik
Mark Fratrik
impact incredibly listening people radio reason satellite younger
Radio has been incredibly disappointing. Satellite radio has had an impact on the traditional industry, but the big reason is the drop-off in younger people listening to radio.
additional attract audiences basis fact lure overall selling types
Some types of programming are not going to attract enough audiences to lure advertisers so selling on a subscription basis is not wrong. The fact is, broadcasters overall will have more opportunities for additional revenue.
bit effective few greater nbc next olympics suffer
NBC will suffer a little bit from not having as effective cross-promotion as they would have had if the Olympics had greater ratings. It will be challenging for them for the next few months.
attracts great
I get no sense Citadel will want to do anything really different. WPLJ attracts a great demographic.
economy local regional
If you have a strong, local regional economy there, with a lot of business, there's potential.