Ma Jun
Ma Jun
Ma Jun, courtesy name Deheng, was a Chinese mechanical engineer and government official during the Three Kingdoms era of China. His most notable invention was that of the south-pointing chariot, a directional compass vehicle which actually had no magnetic function, but was operated by use of differential gears. It is because of this revolutionary devicethat Ma Jun is known as one of the most brilliant mechanical engineers and inventors of his day. The device was re-invented by many after Ma...
NationalityChinese
ProfessionEnvironmentalist
Date of Birth22 May 1968
CountryChina
We firmly believe the environmental issues cannot be addressed without extensive public participation, but people need to be informed before they can get involved.
Even the government understands that the environmental challenge is so big that no single agency can handle it. It needs collaboration among all the stakeholders - companies, governments, NGOs and the public. Public accountability will be the ultimate driving force.
At the end of the day, the government, local government all bow to public pressure.
What we aim to do, through public pressure, is help the environment protection bureau to enforce the law.
Of course, as consumers, we want cheap and good products; however, if these production processes are exceeding wastewater discharge standards and even causing heavy metal pollution, they will cause long-lasting damage to the ecological environment and public health.
On April 16, 2010, 34 Chinese environmental organizations, including Friends of Nature, the Institute of Public and Environmental Affairs, and Green Beagle, questioned heavy metal pollution in a letter sent to CEO Steve Jobs.
Multinationals are more sensitive to public pressure because they have bigger brand names, and they have made commitments to be environmentally sensitive. Chinese firms are not used to this kind of pressure yet.
It has been shown that public participation can limit powerful interest groups, while competing interests can help find a reasonable balance between development and environmental protection.
This is the case to set a precedent. For the first time, there is a legal basis for public participation. If it happens, it would be a major step forward.
The motivation should come from regulatory enforcement, but enforcement is weak, and environmental litigation is near to impossible. So there's an urgent need for extensive public participation to generate another kind of motivation.
We copied laws and regulations from western countries, but enforcement remains weak, and environmental litigation is still quite near impossible.
The government and central bank are determined to tighten and if they don't see the target being met, there could be more measures coming.
To deal with local pollution, China has put on the agenda the capping of coal, which has long been a sensitive issue.
With its imagination and large sales, Apple has become the world's most valuable IT company. However people are starting to have doubts regarding Apple's silence on heavy metal pollution problems.