Leslie Moonves
Leslie Moonves
Leslie Roy Moonvesis Chairman of the Board, President, and Chief Executive Officer of CBS Corporation...
NationalityAmerican
ProfessionBusiness Executive
Date of Birth6 October 1949
CityNew York City, NY
CountryUnited States of America
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CBS Vision is a strategic way for us to get ahead of all the new technologies and challenges that are facing our industry, and to share our knowledge and these opportunities with our clients and partners.
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CBS is very pleased to have forged this partnership with Mitsubishi that will give American television viewers their first sustained exposure to high-definition television, ... This agreement, which allows us to present the majority of our primetime lineup in the highest definition television format, represents the most significant step any network has taken in HDTV and further establishes CBS' leadership in the transition to digital broadcasting.
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As a leading content creator we are committed to deepening our consumer's relationship with CBS brands and programming. This move underscores our strategy of offering best-in-class content on as many platforms as possible while seeking out new revenue streams.
brands cbs committed content deepening leading move offering platforms possible relationship revenue seeking strategy
As a leading content creator, we are committed to deepening our consumer's relationship with CBS brands and programming. This move underscores our strategy of offering best-in-class content on as many platforms as possible while seeking out new revenue streams.
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The bottom line, this is a venture that benefits many constituencies: from local stations to local communities, minority audiences to children, from Madison Avenue to Wall Street, and to the shareholders of the new CBS Corporation, Time Warner and the Tribune Co.. This is a great business and creative move for all three companies.
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This has been a very difficult year for CBS News, for Andrew, for other people in CBS News. I think it was a mutual decision. Andrew's been head of CBS News for a long time, longer than anyone else in many years. It was just time.
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Everybody Hates Chris. It's a notable show, so probably a likely survivor.
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NBC has been the market leader for a long time. They didn't replenish their programming...and it gave us an opportunity and we took advantage of that opportunity.
advertising
CBS is the largest out-of-home advertising company in the U.S.
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Seasoned broadcasters who are at once respected, charismatic and known throughout this country and beyond are increasingly important in this fragmented media landscape.
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There are plenty of people who are willing to pay $2.6 million for 30 seconds on the Super Bowl and hundreds of thousands of dollars for 'American Idol.' There will be advertising dollars on the Internet. We're there as well. We win either way.
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Steven Bochco has had the biggest hits of the '70s, '80s and '90s. And we hope with 'City of Angels,' it's the biggest hit of the new millennium.
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I think talking to ghosts may skew younger than talking to God,
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Looking down the road, this was much better than keeping UPN alive.