Joanne Bradford

Joanne Bradford
advertising conviction finding
We were finding our conviction about the advertising business.
empower feels internet
Live is for an Internet achiever-someone who feels the Internet can empower them.
advertising growing market online pace rapid
The online advertising market is growing at such a rapid pace and we want to participate in some of that. This isn't a winner-take-all proposition.
business couple growth last opportunity revenue
In the last couple of years, the revenue has become more important, the business has become larger. It's a significant growth opportunity for Microsoft.