Jim Donald
Jim Donald
brand channels coffee confirmed extending growth knew lovers market outside phase product starbucks stores test
Extending our brand into new channels outside of Starbucks stores is part of our long-term growth strategy. The test market phase of this new product rollout confirmed what we already knew -- Starbucks coffee lovers want this product.
car creating customers experience favorite giving habit kids pets raining six
We have a habit of giving customers what they want, and when a customer has six kids in their car or their favorite pets and it's raining or snowing, that's creating an experience for them that will want to make them use a drive-through.
bring help opportunity people provide together unique walks water word
Walks for Water will provide a unique opportunity to bring people together to acknowledge World Water Day and help get the word out about the world water crisis.
beverage both core demand february ongoing popularity reflect sales strong
Starbucks' strong February comparable-store sales reflect both the popularity of our seasonal beverage offerings and the ongoing strong demand for our core handcrafted espresso beverages.