Jim Cain
Jim Cain
blast bold break bullets drive five improve looking market residual value values vehicle vehicles
This vehicle is bold looking, it's a blast to drive and we're not going to go to market with only five bullets in our six-gun. We are looking to make our vehicles a better value for customers, improve residual values and break out of the old business-as-usual mind-set.
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The full package of all these changes will improve our business and dealers' business too by creating a better value for the consumer. Last year, when we adjusted margin on the F-series, we actually saw dealer grosses improve slightly.
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There have been some really nice deals that we've been able to make for these people. We're not just the bad old landlord. We're trying to do things the right way.
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We think we have good supplies of tires and we're going to take care of this, ... We're going to do the right thing and replace these tires. Continental and General Tire have done a great job for us, and analyzing the data, identifying the root cause and doing it very quickly, that's the kind of performance you expect to see in these situations.
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To us, the Ford versus Chevy race is a remnant of the old Big Three mind-set. We're managing our business to emerge a winner in the Big Six shootout, and it means looking farther east than Jefferson Avenue to measure ourselves.
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We will be contacting GM as early as Monday to ask them to withdraw all of their leadership claims for the Chevrolet brand.
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If they're changing prices and incentives, until you evaluate that you don't know if they're really lowering prices for the consumer.
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I don't care if you're riding with angels -- if you roll at 50 miles an hour, you're going to have problems.
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We need to move beyond this. We've been pretty consistent in saying this shouldn't become an everyday program.
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There are discussions ongoing as to whether there will be a civil penalty and what it will be. They said that the notice was not sent at the proper and exact time.
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I think people have the impression that West Des Moines is an affluent community. But there are parts of West Des Moines that have median income levels similar to lower-income neighborhoods in Des Moines and they need help.
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People need to realize it can't and won't last forever. It's been effective for us and it sets us up well to introduce some new models. At this point, our plan only goes through Labor Day.
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I think there's a variety of options for what could be done with this property. The district will have to assess the value and determine if it's worth selling to someone to develop.
inventory less per
Our inventory is actually less than one per dealer.