Guy Kawasaki
Guy Kawasaki
Guy Kawasakiis an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word evangelist in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism...
NationalityAmerican
ProfessionBusinessman
Date of Birth30 August 1954
CountryUnited States of America
business clueless numbers
"Patents make our product defensible." The optimal number of times to use the P word in a presentation is one. Just once, say, "We have filed patents for what we are doing." Done. The second time you say it, venture capitalists begin to suspect that you are depending too much on patents for defensibility. The third time you say it, you are holding a sign above your head that says, "I am clueless."
lying clueless ideas
"No one is doing what we're doing." This is a bummer of a lie because there are only two logical conclusions. First, no one else is doing this because there is no market for it. Second, the entrepreneur is so clueless that he can't even use Google to figure out he has competition. Suffice it to say that the lack of a market and cluelessness is not conducive to securing an investment. As a rule of thumb, if you have a good idea, five companies are going the same thing. If you have a great idea, fifteen companies are doing the same thing.
coming country customs million tend
Coming from the U.S., you tend to look at one homogeneous market with 350 million people. But in Europe, every country has its own customs and laws.
bad matter time whether
It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
based became believer character graphics mouse moving religious saw scales
When I saw that the mouse was the controlling thing and there was graphics moving all over and it wasn't character based ... it was a religious experience. Definitely, the scales were removed from my eyes. ... I became a believer in 30 seconds.
bring company grows larger types
Yes, but he's back again, ... As a company grows larger and larger it will have to bring in different types of managers.
compensate lack life secret
What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life.
cool stuff
They make cool stuff. Sometimes the cool stuff works. And sometimes the cool stuff doesn't work.
calendar clown fire investor last putting secretary time
You say: "The last time I contacted you, I..." Investor thinks: "I'm going to fire my secretary for putting this clown on my calendar again.
build copy goal investor sell ship talk
You say: "My goal is to build a world-class company." Investor thinks: "How about you ship and sell the first copy before we talk about world-class anything?
investor
You say: "I've always wanted to be an entrepreneur." Investor thinks: "I've always wanted to be a professional golfer. So what if you always wanted to be an entrepreneur?
bright investor lazy relief stupid
You say: "I'm bright and ambitious." Investor thinks: "That's a relief because I usually invest in stupid and lazy people.
investor love science solve ways
You say: "I love to think of new ways to solve problems." Investor thinks: "Is this a high-school science fair?
crossed figuring great ideas idle investor lots trouble trying
You say: "I have lots of great ideas, but I have trouble figuring out which one to try. Let me tell you about a couple." Investor thinks: "I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.