Derek Sivers

Derek Sivers
Derek Sivers is an American entrepreneur best known for being the founder and former president of CD Baby, an online CD store for independent musicians. A professional musiciansince 1987, Sivers started CD Baby by accident in 1997 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby went on to become the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician...
NationalityAmerican
ProfessionBusinessman
Date of Birth22 September 1969
CountryUnited States of America
The first follower is actually an underestimated form of leadership in itself. … The first follower is what transforms a lone nut into a leader.
I love that sometimes we need to go to the opposite side of the world to realize assumptions that we didn't even know we had and realize that the opposite may also be true.
Steve Jobs gave a small private presentation about the iTunes Music Store to some independent record label people. My favorite line of the day was when people kept raising their hand saying, "Does it do [x]?", "Do you plan to add [y]?". Finally Jobs said, "Wait wait - put your hands down. Listen: I know you have a thousand ideas for all the cool features iTunes could have. So do we. But we don't want a thousand features. That would be ugly. Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.
Instead of staying strong and working through when times are really tough, I usually quit this recipe for failure and start a whole new recipe. So if something is too challenging, I tend to chalk it up as not a good fit, and move on to something else.
You can't please everyone, so proudly exclude people.
Customer service is the new marketing.
Making a company is a great way to improve the world while improving yourself.
The most important lesson is probably to spend less than you earn.
You grow (and thrive!) by doing what excites you and what scares you everyday, not by trying to find your passion.
Let’s never forget that whatever brilliant ideas you have or hear, that the opposite may also be true.
Don't be on your deathbed someday, having squandered your one chance at life, full of regret because you pursued little distractions instead of big dreams.
You're free to do anything you want with your company. It's more like art. You don't have to follow any norms. It's an expression of how you feel the world should be. When you make a company, that's your little place to make your own little utopia.
Everyone who became great at something has a similar story: For years, they worked on their craft every day, even if they weren’t in the mood. Always pushing, practicing, working, and improvingYes it takes thousands of hours of practice, but that’s good news! It’s a clear path and it’s under your control.
Repeated psychology tests have proven that telling someone your goal makes it less likely to happen.