Brit Beemer
Brit Beemer
achieved retailers
Retailers have achieved their goal, discouraging a lot of returns.
card free item psychology takes
It's like free money. If an item is $50 and you have a card for $35, then you get something for only $15. Psychology takes over.
america best describe
The best way I can describe America is we're sleep-walking through Christmas.
aggressive america martha
I think they've got to be aggressive and to make Martha more accessible. America has got to know that she's not the same Martha she was before.
budget consumer mind
The consumer is in a budget mind-set; it's become ingrained.