Brian Jenkins
Brian Jenkins
adept audiences broader communication direct effective exploiting fully gives internet marketing modern potential segment
The Internet gives them direct access. It even allows them to segment their audiences so they can communicate with potential recruits, with those who are already in the organization, and with broader sympathetic audiences as well as their enemy. They can do ... modern marketing and these communications have enabled them to be very, very effective and they've been increasingly adept in exploiting this. I don't think we have yet fully fathomed the sophistication of their communication strategy.
chase
Do we want to chase them out of the subways and into the streets? Probably yes.
components seen shocking
It is shocking but not a surprise. The components of these things have been seen before.
armies certain cults extent
This is the way cults recruit. To a certain extent ... this is the way armies recruit.
general operations
This is not the Prussian general staff. They don't think about operations the way we think about operations.
courage create impact resolve warrior
This demonstrates their resolve and courage to impact us, to create fear. But it also is aimed at their own audience, their own constituents to demonstrate their prowess to their own warrior subculture.
believe deception disguise people results
The results of the probe are disturbing, but they are not surprising. People believe what they see or what they think they see. Deception and disguise often work.
results
The results of the probe are disturbing, but they are not surprising,