Bob Lutz
Bob Lutz
Swiss American automotive executive who has worked in high-level positions at GM, BMW, Ford, and Chrysler during his five decade career. He starred as in himself in the 2011 documentary, Revenge of the Electric Car.
ProfessionEntrepreneur
Date of Birth12 February 1932
tough
That was a tough one for them to lose.
battle players tougher win
They've had to battle to win without some of their players. With those players back in the lineup they'll be a lot tougher to beat.
caused happened manifest rethink success
I think what happened was the manifest success of the Prius caused a rethink on everybody's part,
cadillac classical
I think the Cadillac should be set to classical music.
few months system
For us to go out with a half-baked system just to get a few months out, I don't think would be prudent.
definitely gm
GM is definitely better off with Saab brand.
brand general profitable
Hummer is a very profitable brand for General Motors, very profitable.
design kirk
Kirk Kerkorian has not been through the design dome,
producers automobile vehicle
You cannot buy a bad automobile any more from any producer. We have to do more products not because we're looking at a particular segment, but because it's a great vehicle.
powerful reality thinking
There's a powerful sense of reality to our concepts, ... These are vehicles we think people would purchase and drive today.
jobs party thinking
I think either party would have seen the wisdom in bailing out the American automobile industry, because one job in ten in the United States is either directly or indirectly connected to the automobile industry. You just could not let these companies go down.
thinking political advantage
One colossal advantage of being in extra innings is that you can tell it like it is, say what you think, and largely eschew political caution.
trying cafes size
CAFE is like trying to cure obesity by requiring clothing manufacturers to make smaller sizes.
people needs seasoning
People under 75 need more seasoning