Warren Littlefield
Warren Littlefield
Warren W. Littlefieldis an American retired television executive. He graduated from Hobart and William Smith Colleges in Geneva, New York, and was awarded a BA in Psychology...
NationalityAmerican
ProfessionBusinessman
Date of Birth11 May 1952
CountryUnited States of America
job material
My job was to find interesting material that would give us a quality television show.
history pilot time
In the history of pilot reports, 'Seinfeld' has got to be one of the worst of all time.
I was the network president. I thought I knew everything.
change changed embraced grown
I loved growing up in Montclair... I think it's grown and changed and embraced change.
experience shared viewing
Audiences want and need a shared viewing experience.
extend hours morning shoot
A 'Friends' shoot night could extend well into the small hours of the morning.
birth both business came casting failure legendary pilot season time
NBC's pilot season of 1994 is legendary in the business. In a world where failure is commonplace, we midwifed the birth of both 'Friends' and 'ER'. While 'ER' came essentially out of the blue, we'd been casting around for a 'Friends'-like show for some time at the network.
america believe crises experience far needs shared television wants
I believe America wants and needs the shared experience of television. We far too often see in crises how television brings us together.
across aim broadcast broader business connect opposed reach spread task trying
When you're still in the broadcast business, you're still trying to reach tens of millions. You're trying to still aim for a broader audience, and I think that's a more difficult task to spread yourself across that audience, connect with them, as opposed to a very, very small, pinpointed audience. Difficult to do.
audience came great lowest network rated season thursday turn
At the end of Season 1 of 'Cheers', it was the lowest rated show in all of network television... So we turn to 'Bill Cosby'; when he came to Thursday night, he just exploded. And once the audience was there, we said, 'Hey, by the way, we also have this other great show. It's called 'Cheers'.'
creators
Innovation comes to you from creators who do have a vision and a passion, and that is how we succeeded.
multiple series
I fought to make a multiple series commitment with John Wells.
life says white
When in life do you get a black and white printout that says this is what you should do? It just doesn't happen.
certainly channel favorite gives good homes hundred offering post
Two hundred channel choices in most homes certainly gives you the world of choice. And so slicing it, dicing it, and offering someone their favorite thing - by the way, if it's not good enough, make it yourself and post it.