Steve Jobs
Steve Jobs
Steven Paul "Steve" Jobswas an American information technology entrepreneur and inventor. He was the co-founder, chairman, and chief executive officerof Apple Inc.; CEO and majority shareholder of Pixar Animation Studios; a member of The Walt Disney Company's board of directors following its acquisition of Pixar; and founder, chairman, and CEO of NeXT Inc. Jobs is widely recognized as a pioneer of the microcomputer revolution of the 1970s and 1980s, along with Apple co-founder Steve Wozniak. Shortly after his death, Jobs's...
NationalityAmerican
ProfessionBusinessman
Date of Birth24 February 1955
CountryUnited States of America
Life can be much broader once you discover one simple fact: Everything you call life was made up by people no smarter than you.
It's very simple: The more successful you are, the more you'll earn. But if you're not successful, you will not earn a dime.
Simplicity is the ultimate sophistication. It takes a lot of hard work to make something simple, to truly understand the underlying challenges and come up with elegant solutions. [...] It's not just minimalism or the absence of clutter. It involves digging through the depth of complexity. To be truly simple, you have to go really deep. [...] You have to deeply understand the essence of a product in order to be able to get rid of the parts that are not essential.
Focus and simplicity...once you get there, you can move mountains.
You've heard of plug-and-play. This is plug, unplug and play. It's so simple to use, it's unbelievable.
When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop there. But if you keep going, and live with the problem and peel more layers of the onion off, you can often times arrive at some very elegant and simple solutions.
It takes these very simple-minded instructions - 'Go fetch a number, add it to this number, put the result there, perceive if it's greater than this other number' - but executes them at a rate of, let's say, 1,000,000 per second. At 1,000,000 per second, the results appear to be magic.
Start small, think big. Don’t worry about too many things at once. Take a handful of simple things to begin with, and then progress to more complex ones. Think about not just tomorrow, but the future. Put a ding in the universe.
Everything is based on a simple rule: Quality is the best business plan, period.
It takes a lot of hard work to make something simple.
When you start looking at a problem and it seems really simple, you don't really understand the complexity of the problem. Then you get into the problem, and you see that it's really complicated, and you come up with all these convoluted solutions. That's sort of the middle, and that's where most people stop... But the really great person will keep on going and find the key, the underlying principle of the problem - and come up with an elegant, really beautiful solution that works.
We went from nothing online to the gold standard in e-commerce.
What's happened at Apple is that our business has basically tripled in the last five or six years.
We convinced people fairly rapidly that survival, at least in the short term, was not an issue.