Shawn Amos
Shawn Amos
Shawn Ellis Amosis an American songwriter, blues singer, record producer and digital marketing entrepreneur...
NationalityAmerican
ProfessionMusician
Date of Birth13 September 1967
CountryUnited States of America
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The rise of digital technology put marketers in a bind. No longer a captive audience, consumers were splitting their time across devices, social networks and websites.
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The same basic tools we've used for thousands of years to connect with people, to draw them in and to hold their attention will always work, even if we're telling our stories 140 characters at a time.
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There was a time when a musician was forced to act in a video. Seeing a singer step too far outside of his comfort zone to pour all of his high-school-drama angst into a poorly scripted scenario was a sight to behold.
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If you're going to write an anthem for an old man who's up at political bat for the last time, give him a decent song. Send him off with something that creates some chills or something.
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Protest is patriotic. Since the beginning of musical time, American singers and songwriters have used their talent and bully pulpits to show us America's strengths and shortcomings.
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Social media is social. We're looking to touch one heart at a time. With one great story at a time.
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Despite all of our technological advances, content creation still requires time, inspiration, and a certain amount of sweat. There aren't any shortcuts. You can't write an algorithm for it. You can't predict it. You can't code it.
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In my early performing days, I played gigs under the pseudonym Whitey McFearsun. I painted my face blue, wore crimson lipstick, and strung on some tight silver latex pants.
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I know plenty of Hollywood kids who still struggle with being whole. Their lives are never fully their own - always in the grip of a parent who put celebrity ahead of them.
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The blues is deceptively simple. Verse and chorus. Sometimes not even a chorus. Four bars that repeat, no Auto-Tune, electricity optional. It is the most direct, bare-bones of content. There is no interference between the head and heart.
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The Bangles are proof that short skirts and electric guitars go hand-in-hand. They are one of the great all-girl groups, backing up their looks with a serious pop-rock pedigree.
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The Famous Amos Chocolate Chip Cookie was an unexpected, unplanned pop culture phenomena. My father went from star-maker to star.
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The world moves fast. Business moves fast. Digital media moves extremely fast. It is far too easy to allow ourselves to be constantly blown from one trend to the next.
jobs record
We all know the record biz don't pay. All musicians have day jobs - no matter how big they are.