Satoru Iwata
Satoru Iwata
Satoru Iwatawas a Japanese video game programmer and businessman who served as the fourth president and chief executive officerof Nintendo. He is widely regarded as a major contributor in broadening the appeal of video games to a wider audience by focusing on novel and entertaining games rather than top-of-the-line hardware...
ProfessionEntrepreneur
Date of Birth6 December 1959
CityHokkaido, Japan
games accessories wii
Except for its backward compatibility with existing Wii software and accessories, we have so far failed to make propositions worthy of Wii U's position as a successor to the Wii system.
wii nintendo titles
I apologize to those supporting Wii U about the lack of new titles from Nintendo in January and February but please understand we will have new titles to offer from March onward.
momentum wii gaps
With the DS and Wii, following the titles that were released at launch, the momentum dropped when there was a gap in software releases. We're making plans so that this type of thing won't happen.
games wii able
Today, if you don’t understand the controller, you’re not able to enjoy video games. … We expect the Revolution [Wii] controller to become the standard in video game controls.
launch necessary others simply worldwide
We don't think it's necessary to do the simultaneous worldwide launch simply because others are doing this.
entirely products propose
These products propose a different use for the DS in entirely new fields.
romance
There would be no paperbacks, no romance novels, no magazines.
beyond boundaries current game industry move players reach risk run taking
We do not run from risk. We run to it. We are taking the risk to move beyond the boundaries of the game industry to reach new players and current players.
approach continent creating discovery environment expanding experience game match onto path potential stepping
This new approach is like stepping onto an unexplored continent for the first time, with all the potential for discovery that suggests. No one else can match the environment we're creating for expanding the game experience to everyone. Our path is not linear, but dynamic.
base believe hope software teeth user wider
We hope that our user base will become even wider with our software lineup, which we believe has enough teeth for experienced players.
company continue embark people sequels type unwilling view
If all we were to ever do is just continue to make sequels and not do anything new or different, people would view us as a very conservative company and a company that is unwilling to really take new initiatives and embark on new adventures. That's not the type of person I am and not the kind of company I want Nintendo to be.
continue path people tired
If we continue down the same path as we have in the past, people may become tired of gaming,
above believe companies consider console gaming primarily run strong technology themselves views
Nintendo has strong views on how we should run our company. We consider ourselves, above all else, as a gaming company. We believe other companies (in the console marketplace) see themselves primarily as technology companies.
changed console devices dominated games portable sales situation software towards
Software sales have traditionally been dominated by console games, but the situation changed dramatically towards the end of the year, and games for portable devices overwhelmed console games.