Robert Greenblatt
Robert Greenblatt
Robert "Bob" Greenblattis an American television executive and currently the chairman of NBC Entertainment...
NationalityAmerican
ProfessionBusinessman
CountryUnited States of America
audience audiences equity pickup remain responds signature success
When we have this much equity in a show, and the audience responds as rabidly as they did this year, it's a big success for us. This is and will remain one of our signature shows. A pickup was a no-brainer.
became cell culture daily fearless few great instant lives matter pop premium realistic signature sleeper subject terrorism unlike
SLEEPER CELL became an instant signature show for us and has all the hallmarks of great premium cable. It's relevant, fearless and unlike anything else on television. Unfortunately terrorism is a part of our daily lives and this show is one of the few things in our pop culture to grapple with this subject matter in a realistic way.
closing productive shy step
We're having productive conversations with Twentieth, but we're a step shy of closing a deal.
behind continue continuing decision genius helm running worth
I think the show is only worth continuing if Mitch Hurwitz was at the helm running it. I think he's the genius behind it. And he hasn't yet come to that decision to continue the show.
equivalent front rating
I think it would be the equivalent of an X rating if it were going in front of the MPAA.
butcher cut decided equivalent figure rather work
I think it would be the equivalent of an X rating. And rather than try to figure out how to cut it and make it work for us, we decided it's probably better not to butcher Takashi's vision.
biggest business concert music thrilled usher
Usher is, without question, the biggest thing in the music business right now, and we're thrilled he wanted to do his live concert with us.
diversity proponent shows
I've just always been a proponent of having a lot of diversity in the shows I've done. I just think that's the world we live in.
beauty cable program
The beauty of cable is you could program for 18-year-old twins and get a hit show on cable.
approach dangerous exactly inherently seemed
It seemed like exactly the right thing for us. It was something that was inherently dangerous and edgy, and we had to approach it in the right way, but we never shied away from it.
deal figure longer takes
We have to figure out the right deal between the two companies, which is complicated and takes longer than you'd ever imagine.
event felt relevant special television themes whose
We felt that 'Sleeper Cell' is a special television event whose themes have never been more relevant than they are today,
interested work
We're very interested in making it work for us.
broadcast cable mainstream shows subject tend
The shows you can do in cable are just more buzzworthy and are about subject matter that's more unusual or dark. And broadcast shows tend to be more mainstream or middle-of-the-road.