Richard Genthe
Richard Genthe
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It's obvious that these important industry events proved that vehicle design is an essential element of this media-heavy show and a significant draw for the more than 6,000 attending international journalists. Design is an important component that drives our rock star lineup of exclusive, elaborate exhibits as well as jaw- dropping production and concept vehicles.
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Through the timely reporting and exclusive multimedia content available on MSN Autos, millions of people around the world can share in the excitement of this premier industry event. We're pleased to once again have the excellent support of MSN Autos behind the show.
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We are very close to yet another sellout this year, and the tickets are going fast. Yet, there is still a chance that they will be able to purchase tickets if they call right away.
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Engaging the minds and talents of these local students serves as a superb way to recognize their innovation and creativity while displaying their work to the thousands of people visiting this year's NAIAS.
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Since its inception in 1976, the Charity Preview has raised over $58 million to help children throughout the Detroit area. For example, a single Charity Preview ticket provides free transportation to 16 women for prenatal care appointments and well-baby visits.
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We are so pleased that the NAIAS Charity Preview has been able to raise more than $57 million since 1989 benefiting so many children. Beneath the glitz, glamour and celebrity sightings all of our attendees support this event for one reason - the kids.
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The North American International Auto Show proved once again that Detroit is truly the automotive capital of the world. Every year the NAIAS committee strives to bring forth a world-class, internationally renowned auto show. With 69 vehicle introductions we have once again hit our mark.
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The North American International Auto Show Charity Preview is a wonderful annual event of which we take great pride. This is the sixth consecutive year we've raised over $6 million and the money raised from our supporting attendees will fund numerous programs and services that will help metro Detroit's kids attain a better future.
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We've seen a 31 percent increase in the press mentions from a year ago. And that doesn't even include the auto buff magazines. When the final report is done, I think it's going to be truly incredible.
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This is the sixth consecutive year we've raised over $6 million.
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Any time we're over 750,000, it's a great show. We were down a little in group (ticket) sales but we made that up in walk-up sales.
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Industry Preview Days are the perfect means for industry professionals to connect with others in the field and learn about all of the cutting-edge technologies that made their debut at the 2006 NAIAS.
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In the midst of the negative atmosphere of the industry, this crowd was 180 degrees the opposite. The attitudes are up. ... They're not losing their love affair with the automobile.