Phil Schiller
Phil Schiller
Philip W. Schiller is the senior vice president of worldwide marketing at Apple Inc. He is a prominent figure in Apple's public presentations. He has been a member of the company's executive leadership team since Steve Jobs returned to Apple in 1997...
NationalityAmerican
ProfessionBusinessman
Date of Birth8 June 1960
CountryUnited States of America
brings far keeps mac role tablets view
There's a role for the Mac as far as our eye can see. A role in conjunction with smartphones and tablets that allows you to make the choice of what you want to use. Our view is, the Mac keeps going forever, because the differences it brings are really valuable.
business customers fast gain growing hard last proud rest stopped three twice
We always like to have more customers and we haven't stopped working hard to gain more. We are very proud that, over the last three quarters, our business has been growing twice as fast as the rest of the industry.
available critical felt needed net others people safety switch
We felt there were some people who wanted to switch to a Mac, but they needed some critical application that wasn't available on the Mac. Then there are others who feel they need the safety net of Windows.
chose inside intel
We chose not to take part in the Intel Inside campaign.
allow apple mac running
We will not allow running Mac OS X on anything other than an Apple Mac.
calls cases concerned customers few ipod problem protect received reporting suggest widespread
We have received very few calls from customers reporting this problem - we do not think this is a widespread issue. If customers are concerned about scratching we suggest they use one of the many iPod Nano cases to protect their iPod.
fit fraction history puzzle space stuff
We use every fraction of a millimeter of space to get things in there. It's like a puzzle to fit all that stuff together. It has the tightest tolerances of anything we've ever made in the history of this company.
pcs
I think there are a lot of PCs that should be recycled.
dad easy emotional experience fun home kids mom putting together
We think about making it so easy that a second-grader can use it, mom and dad at home can use it. The fun is in making your own movie, putting together your own content. It's such an emotional experience to see your kids and yourself and your friends in your own movie.
added core customers duo explains feature inside intel program section shipping
What you'll see on the shipping box, we've added a feature...that explains 'hey this one has an Intel Core Duo chip' so customers know what they are buying. It isn't any part of an Intel Inside program or anything like that. It is just part of the feature section on our box.
clean corporate forward gives marketing moving opportunity start
We look forward to moving forward under our new corporate identity. This gives us the opportunity to start our marketing off with a clean slate.
build customers deal economy great high money people products spend understand value
When the economy is difficult, people care a great deal about the things they spend their money on. Customers have come to understand that Apple's products aren't priced high - they're priced on the value of what we build into them.
again amazing great hold music phone starts
There's just something so amazing about being anywhere, and some music starts playing, and you just hold up your phone and can find out what it is. You never again have to say, 'That's a great song! Who is it by?'
labels owners piece publishers remade songs sure work
Sure, the labels and publishers get the rights for songs to be remade into a ringtone. So part of what we do is to work with those content owners to make sure that there are rights in place for every piece of content to be made into a ringtone.