Paul Dergarabedian
Paul Dergarabedian
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It's a sensitivity issue -- it's sort of in the eye of the beholder in terms of how closely someone might associate this movie with the real-life events in the wake of Hurricane Katrina. They'll put it out there, people will be able to decide whether it's something they want to see, it'll have its run and that'll be that.
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They're back on the release schedule. Whether they're back in terms of box office clout, we'll see over the next couple of weeks. But this group of titles certainly looks like the kind of films that can break down the barrier, the taboo that R-rated movies can't be blockbusters anymore.
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The industry has to consider whether or not American audiences are sending a message about the quality of the movies they are getting - or just the way and the place in which they get them. You can bet that producers, writers, directors, and studio heads are all huddling intensely to consider what this means and change their behavior to keep it from continuing.
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When a good movie strikes, people go to the theatres.
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The studios are hedging bets. They have a known commodity. Some of these sequels have been out-earning their predecessor's opening weekend. But when it comes to final box, they don't always measure up.
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The studios are hedging bets. They have a known commodity, ... Some of these sequels have been out-earning their predecessor's opening weekend. But when it comes to final box, they don't always measure up.
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The very strong marketing campaign will produce some strong numbers this weekend.
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Especially the younger people (who) are used to, 'I can plug in my video game and play it now,' 'I can download music and hear it now,' 'I can take my iPod with me and listen to it wherever and whenever I want.' Going to the movies requires that you're on a time frame and in a location that's dictated by someone else.
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There's sort of a box-office boom right now, which is good news heading into summer.
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There's something cinematic about sports movies, ... They're easy to pitch. You always have a winner, usually an underdog, and a loser. You don't need a lot of special effects.
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Producers can get plenty of bang for their buck with films like this.
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People are very selective right now about how they are choosing to spend their discretionary income.
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The three newcomers kind of had a rough time in this marketplace, ... We think the audiences were fragmented and sent in a lot of different directions.
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The Super Bowl is one of those television events like the Academy Awards that really dominates and monopolizes the audience.