Paul Dergarabedian
Paul Dergarabedian
apply concerns create musical mystique mythology reputation scrutiny serve similar though violence
Concerns like this can apply to any movie with violence, though 'Get Rich' may get a little more scrutiny because of the reputation of the star, ... But all this does, really, is serve to create a mythology around the movie. It may create a mystique around it and make it a success, similar to 50 Cent's musical persona.
combined created culture grab options pie reason technology tougher
There's no one reason for this slump. This convergence of technology and culture, combined with so many options for entertainment, has created a pie with so many slices now. It's tougher and tougher to grab a piece.
absolute control create enforce entire fox himself lucas maintain paid position rules trying unique
Lucas is in a unique position himself to create these rules and enforce them. He paid for the entire film himself, and he and Fox are just trying to maintain absolute control over the film.
break creates expectation kinds opening plays
A movie like 'King Kong' just automatically creates an expectation that it will break all kinds of box-office records. But much like 'Titanic,' which started very slow, sometimes it's not always about opening weekends. Sometimes, it's how the film plays in the long run.
good people
When a good movie strikes, people go to the theatres.
final known measure opening sequels studios
The studios are hedging bets. They have a known commodity. Some of these sequels have been out-earning their predecessor's opening weekend. But when it comes to final box, they don't always measure up.
final known measure opening sequels studios
The studios are hedging bets. They have a known commodity, ... Some of these sequels have been out-earning their predecessor's opening weekend. But when it comes to final box, they don't always measure up.
campaign marketing numbers produce strong
The very strong marketing campaign will produce some strong numbers this weekend.
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Especially the younger people (who) are used to, 'I can plug in my video game and play it now,' 'I can download music and hear it now,' 'I can take my iPod with me and listen to it wherever and whenever I want.' Going to the movies requires that you're on a time frame and in a location that's dictated by someone else.
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There's sort of a box-office boom right now, which is good news heading into summer.
cinematic easy special sports
There's something cinematic about sports movies, ... They're easy to pitch. You always have a winner, usually an underdog, and a loser. You don't need a lot of special effects.
bang buck films plenty producers
Producers can get plenty of bang for their buck with films like this.
choosing people selective spend
People are very selective right now about how they are choosing to spend their discretionary income.
audiences fragmented rough sent three time
The three newcomers kind of had a rough time in this marketplace, ... We think the audiences were fragmented and sent in a lot of different directions.