Norman Lear

Norman Lear
Norman Milton Lear is an American television writer and producer who produced such 1970s sitcoms as All in the Family, Sanford and Son, One Day at a Time, The Jeffersons, Good Times, and Maude. As a political activist, he founded the advocacy organization People for the American Way in 1981 and has supported First Amendment rights and progressive causes...
NationalityAmerican
ProfessionTV Producer
Date of Birth27 July 1922
CityNew Haven, CT
CountryUnited States of America
I know a lot of white people who have a lot more money than I do.
I looked at enough of American Idol in the first weeks, and they're all about humiliation. I listen to Rush Limbaugh because I find it so repulsive. There are people with a little less sophistication who watch a lot of it, because we allow things to appeal to our baser instincts. But at the same moment, give me a little choice, and I'll make a better decision, because I have that ability too. And so does everybody else.
The people responsible for the dollars that will buy the sex and violence so many deplore, don't even know what's going - well, of course they know. But they're comfortably ensconced in their country clubs and churches, and very far removed from the decisions that are made on their behalf.
That's a very hard thing to help the establishment know. We're still an establishment that thinks the average mentality is something like 13 years of age, that never forgot H.L. Mencken's notion that nobody lost money underestimating the intelligence of the American people. That's the horseshit the establishment has always lived with.
As a matter of fact, when people ask where my 'point of view' comes from, it was there in one of the first sketches we wrote for [Dean] Martin and [Jerry] Lewis.
I get a kick out of the fact that people will pick on the writers in California for being responsible for the content. The people seriously responsible for the content are the people who buy it.
When I countered that Archie Bunker didn't have to put down a race of people to say that, he replied, 'and you're the dumbest white kid I've ever met.'
TV that people will never see, that giant international corporations will never touch, will never pay your salary.
I think America, unfortunately, collectively thinks of itself as the 'chosen people.' To my knowledge, there are no chosen people, we are all human beings.
There was no real controversy with All In The Family. That came from the people on the business end.
I guess because the shows were activist in their own way - the marriage of my public activism and my career activism, you know - people understand me very well. They also understand there's a very strong bipartisan part in all of this.
In the area we're discussing, leadership begins on Madison Avenue, on the desks and in the offices of people who spend hundreds of millions of dollars buying what will get them ratings.
As H.L. Mencken once said, 'nobody ever when broke underestimating the intelligence of the American people.' Our show [All in the Family] countered that witticism. I think he was wrong.
So we gravitated to shows and issues and causes that made people care.