Michael Gartenberg
Michael Gartenberg
Michael Gartenberg is a technology journalist, analyst and blogger. He is an Apple Inc. employee, and was previously a Research Director at Gartner, focussed on the world of the interconnected consumer...
doubt force major microsoft mobile potential
There's no doubt that Microsoft has the potential to become a major force in the mobile space.
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Microsoft has taken a lot of effort developing the phone first.
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Microsoft has been able to keep this product secret for a year. For Microsoft, that's absolutely incredible.
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No doubt, I'm sure, the senior executives at Microsoft were pretty upset (with the latest Vista delay). Steven has a track record of shipping products (and he can) potentially take the reins and get the thing out the door and fix whatever process problems there are.
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It's a bigger deal in name than in substance, ... Microsoft added some bells and whistles, but it's not a dramatic release. Unless you have a pressing need for one of the specific features that were added, it's not a product that most users will want to upgrade to.
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It represents a big win for Apple and the Mac platform. But Apple doesn't represent a threat to AOL's business. Apple isn't a media company; it's not in online services. It's not the same threat as when Microsoft wanted interoperability.
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I don't think Microsoft plans on ceding this market to Apple or anyone else at this point in time. What that means in terms of tactical solutions, it's too early to tell. They're probably considering any number of different options.
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The strategy here of under-promising and being able to over-deliver is the right approach. Typically one of the thing that curses startups is when you peak too early, when expectations are set way too high, they discover there are issues.
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Enterprises must understand that TCO (total cost of ownership) reduction is not a justification for a Windows 2000 desktop migration. Because of the high cost of migration, enterprises can actually lose money before they touch the first system.
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Browsing is a secondary feature that is very important on today's modern devices, but no one wants to spend the time and effort to reinvent the browsing experience when there are already great solutions on the market, ... Nokia is using a best-of-breed browser without the expense of having to build it all themselves.
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The technology to build these is fairly simple. It doesn't require advanced development techniques.
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The survey reinforces Microsoft's message to enterprises that Windows is a safe bet.
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Sony was not early in the plasma TV market even though consumers showed interest in it. Other Asian competitors were able to get products out faster and capture the minds of consumers.
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When consumers look at this whole situation and the way things are fragmented, they may very well decide they are going to wait until the there is more of a shakeout or a clear standard.