Martin Sorrell
Martin Sorrell
Sir Martin Stuart Sorrellis a British businessman and the chief executive officer of WPP plc...
technology quality argument
And there are some - Bernie [Ecclestone] and others - who are embracing new technologies. When Sky UK started to broadcast there was an argument that audience would come down because it is pay TV. But the actual quality of the production and the use of technology and the engagement of the viewer is much better than it ever was. The product is simply better.
believe technology reality
[Formula One racing] will be very different - as the technology will be very different and that will make fans consume it in a completely different way. I said before that I believe that Virtual Reality will hit it big time.
technology moved
Technology will have moved on to an unimaginable level in ten years.
thinking technology incredibles
The technology is already incredible and will improve massively in the next few years. Think about what you could do.
technology night thinking
If you ask what keeps me up at night, it's the pressure in the system forcing us to do all sorts of things. Content, data and technology are forcing us to think about business in a very different way.
france quarter second stronger uk
The second quarter was stronger in France and Germany, ... The UK is not as stabilized or as strong.
bit good nbc ratings return television
The television ratings were, I think, a little bit disappointing, but NBC said they made a good return on it.
growth organic primarily strategy
Primarily our strategy is organic growth, buttressed by acquisitions.
continue decision next week
We'll continue to look at it over the next week or so and take a decision one way or another,
brand building clearly company public relations strongest
We're building our brand in Asia. With iPR, it clearly makes Ogilvy the strongest public relations company in the region.
growth heard noise positive
I have never heard such optimism, and such positive noise about growth and development in India,
bit demand great price services volume
The volume and the demand is so great ... we're able to price our services a little bit more aggressively as a result,
advertising bid bowl cost events few money paradox pool reach remained spot super willing
There are very few events that have significant reach anymore. That's the paradox of Super Bowl advertising -- why does a 30-second spot cost $2.5 million? There is a pool of money which has remained pretty much the same that is willing to bid for those programs.
against bit business clearly clients cost declining extent inflation insulated looking network pressure rates recession rising
We're insulated a little bit from the recession because of our cost structure, but our business is to some extent cyclical, ... With pressure on network TV, rising (interest) rates against inflation and lower, declining audiences, clearly clients are looking at alternatives.