Li Shufu
Li Shufu
Li Shufu, is a Chinese industrialist, automotive businessman and the chairman of Zhejiang Geely Holding Group Co. Ltd....
NationalityChinese
ProfessionBusinessman
CountryChina
chinese critically discussion government market principle tells whatever
We will do whatever the government tells us to do, which is a critically important principle of the Chinese market economy, and there is nothing more for discussion about it.
afford buy car farm imagine lived
We lived in a farm village, and no one could afford to buy a car or to fly. We were envious. We couldn't afford any toys. I couldn't imagine making a real car.
adapted chinese design interior
Volvo has one weakness, and that is in the interior design. They have not adapted to the Chinese people's perception of luxury when it comes to the interior design, and this has to be addressed.
car chinese company compromise great key product
Product investment, quality management, and all the things that are key for a car company - great, there has been no compromise in those aspects. But I feel there's a lot we could do on communication, particularly from a Chinese perspective.
fits people perfectly start truly
Particularly in China, I think a lot of people start to realise, OK, what are the things that they truly should value? That's something that fits perfectly well with what Volvo is offering.
demands design fits offer opportunity
In this fast-developing world, particularly in the fast-transforming China market, we really need to take this opportunity and offer a modern interpretation of Scandinavian design which fits people's demands perfectly.
develop elevate lever main
In general, what we want to do is to elevate Volvo's brand positioning, and we feel the main lever to achieve that is to develop more higher-tier products.
auto believe business enter highly people simply
I believe the auto business is a highly comprehensive and complicated business. It's not that easy for people simply to enter and ruin the whole thing.
cannot car needed realized simply
We realized you cannot create a car by simply gathering needed components.
carry government leadership work
We carry out our work under the leadership of the government.
cab large
We are not selling the black cab in large enough volumes. We want to expand globally.
dream driven vehicles
Our dream is to see Geely vehicles driven all over the world.
gap hard matter western work
No matter how hard we work, there is always a gap with Western brands.
life standard
Life is a question without a standard answer.