Lauren Zalaznick

Lauren Zalaznick
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Networks are branding their programming through mobile content and providing an audible and visual experience for the consumer. We're launching our mobile store with the most in-demand Bravo brands.
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Clearly, there's an appetite from Bravo television viewers for increased flow of content that a linear TV channel can't provide. This on-demand push makes great Bravo content that there isn't room for on TV available 24/7.
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Bravo is always looking to find new ways to engage our tech-savvy viewers. How cool is it to get a real insider's perspective of reality TV by letting the folks at home know what the characters are really thinking during a certain scene or about another person on the show.
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Bravo has had great success in introducing new characters with unique personalities and lifestyles to television audiences. Just as the seemingly uncomplicated life of a hairstylist revealed explosive drama in 'Blow Out', viewers will be treated with a new level of high intensity entertainment with professional trainers in an exclusive gym.
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Bravo continues to deliver a diverse line-up of award-winning and critically acclaimed arts entertainment and reality programming that reflects the changing tastes of popular culture. From the 'master class' interviews in 'Inside the Actors Studio' to the edge-of-your-seat drama in our hit series 'Project Runway,' we have an incredible lineup to satisfy all of our viewers.
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It has become almost impossible for a channel to increase its distribution the old way. To get distribution it takes a lot of effort and negotiation. You have to give up a lot to get very little.
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Jonathan has cut and blow-dried his way into popular culture and our viewers have embraced his journey over the past two hit seasons. It's real life drama at its best and we're excited to see what Jonathan will do next in this documentary peek at his personal and professional life.
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Carmen Electra has just the right mix of energy, magnetism and fun to be the ideal host and guide for the young, novice competitors on 'Manhunt,
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Six Feet Under' represents the artistic, creative and critically acclaimed series that defines Bravo's programming.
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Together with the Weinstein Company we have been able to show these designers' passion for creativity and incredible talent to an ever-growing audience. We can't wait to get back out there and give another crop of budding designers the opportunity of a lifetime.
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We always knew we had something special with 'Project Runway' and it's great to see the viewers coming back each week and bringing friends with them. The best thing is that we really think the best episodes of this series are yet to come.
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The record-breaking conclusion to 'Project Runway' provided a fantastic hand-off to our newest series, 'Top Chef'. Viewers on air and on-line said goodbye to an incredibly talented group of characters and were immediately introduced to another crop of skilled, emotional personalities.
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We're gaining cross-promotion from the entertainment outlet for this community.
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In 2004, I was the new President of Bravo. I had never run a commercial cable network before…we needed a hit.