Kara Swisher
Kara Swisher
Kara Swisher is an American technology columnist and an author and commentator on the Internet. She created and wrote Boom Town, a column which appeared on the front page of the Marketplace section and online, and subsequently appeared on All Things Digital, which she founded and served as the co-executive editor with Walt Mossberg. On January 1, 2014, Swisher and Mossberg struck out on their own, with a new site, Re/code, based in San Francisco, California...
NationalityAmerican
ProfessionJournalist
Date of Birth25 January 1963
CountryUnited States of America
I'm focused on getting to a place where we can prove that journalism can make good money on the web.
It's not all silliness, as interactive SXSW is filled with aggressive learning, discussing, and a whole lot of futurizing.
I am a big proponent of being in touch with everyone even when I do not have a story to ask about.
I don't write about Google except to insult the company.
I don't mean to sound like a touchy-feely California type here, but I knew that I could finally get over the death of my father only by having kids of my own.
People here will date goats. But no one wants to date a goat wearing Google glass.
Go watch (Minority Report) if you can bear Tom Cruise for that long
Home is where the pants aren't
Our brand is sassy people ripping apart technologists, then going to a party with them.
Everything is a narrative in life. I learned that early on as a reporter at the Washington Post.
As I have seen with a lot of companies I have covered, acquisition interest can be a heady experience, and not always in a good way.
No amount of tools can help a bad product. You have to remain genuine in your product development innovation and quality.
I won't ever stop until you're either the biggest thing around, or you're dead.
As more ad spending shifts online, the ability to have expertise and to innovate quickly will become critical.