Kara Swisher

Kara Swisher
Kara Swisher is an American technology columnist and an author and commentator on the Internet. She created and wrote Boom Town, a column which appeared on the front page of the Marketplace section and online, and subsequently appeared on All Things Digital, which she founded and served as the co-executive editor with Walt Mossberg. On January 1, 2014, Swisher and Mossberg struck out on their own, with a new site, Re/code, based in San Francisco, California...
NationalityAmerican
ProfessionJournalist
Date of Birth25 January 1963
CountryUnited States of America
With giant sites like Facebook and MySpace becoming as generic as Yahoo and AOL of old, more and more sites will be looking for an edge by drilling down deeply to serve a highly targeted audience.
While I am not saying Facebook cannot be a wonderland for marketers, I am still waiting to see the proof of it, and so should every reporter.
While some debate its helpfulness at generating monetizable traffic, when Digg points to a story, huge audience spikes quickly follow.
It's the nature of journalism to need to be close to your subjects. And either you're able to be tough on them, which a lot of us are, or you get in bed with them, and some people do.
No matter how young you are, you're too old for SXSW.
Sure, I am funny and have a good sense of humor. Mostly, though, I just tell the truth. The internal dialogue people have in their heads - I just write it.
It seemed like most of the memories faded before they had time to form. And after a while, my life with my father seemed like a familiar story or a distant dream.
The fact of the matter is that the true hits of AOL have always been its easy-to-use services, such as AIM, email, and Buddy Lists.
BoomTown has long been a big fan of Martha Stewart.
As I have said many times - I like Facebook. I think it is well built and run. It's cool. I think it is, in its next-step way, even visionary.
As I always like to keep in mind about everything: Don't fight the trend.
A Microsoft-Yahoo merger is a deal only an investment banker could love.
While having a profound impact on the development of values is surely an important job of a good parent, force-feeding opinions to them is not.
It's easy to forget the ever-plodding eBay with all the noise made by the more lithe and lively Web 2.0 companies.