Jeffrey Zeldman
Jeffrey Zeldman
Jeffrey Zeldman is an entrepreneur, web designer, author, podcaster and speaker on web design. He is the founder of A List Apart Magazine and the design studio Happy Cog, and the co-founder of A Book Apart and the design conference An Event Apart. He also co-hosts The Big Web Show, a podcast about the web and online publishing...
NationalityAmerican
ProfessionBusinessman
Date of Birth12 January 1955
CountryUnited States of America
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I wanted to be a writer and an artist. Learning to type as quickly as I could think was a needed skill and part of my long self-directed apprenticeship.
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Amazon doesn't want to give Apple a cut of its media sales, so Apple won't let Amazon sell products in its apps.
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The web's strength lies precisely in its unique position as the world's first universal platform.
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Now, not every blog post or 'Top 10 Ways to Make Money on the Internet' piece deserves to live forever. But there's gold among the dross, and there are web publications that we would do well to preserve for historical purposes.
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Advertisers don't want to be ignored, and they are drunk on our data, which is what Google and other large networks are really selling. The ads are almost a by-product; what companies really want to know is what antiperspirant a woman of 25-34 is most likely to purchase after watching 'House of Cards.'
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I was a frustrated musician, frustrated designer, frustrated art director, frustrated novelist, right. I'd fail at all these different professions.
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I was a journalist, but I was starving. And I've written fiction, but I couldn't get a publisher. So, I was basically a very frustrated creative person working in advertising, and even there, I have a great idea that client won't buy it.
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Historians and scholars have access to every issue of every newspaper and journal written during the civil rights struggle of the 1960s but can access only a comparative handful of papers covering the election of Barack Obama.
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On the traditional computer keyboard, I'm a super-fast touch typist. I mastered touch typing in high school.
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Marketing is not bragging, and touting one's wares is not evil. The baker in the medieval town square must holler, 'Fresh rolls!' if he hopes to feed the townfolk.
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I know and have worked alongside some of the designers, developers, and editors at Vox Media; you'd be proud to work with any of them.
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In 1995, I made a website, and half the web came to see it, and I thought, 'Man, that's it, that's what I want to do.'
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Many young web designers view their craft the way I used to view pop culture. It's cool or it's crap. They mistake Style for Design, when the two things are not the same at all. Design communicates on every level. It tells you where you are, cues you to what you can do, and facilitates the doing. Style is tautological; it communicates stylishness. In visual terms, style is an aspect of design; in commercial terms, style can communicate brand attributes.
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Comments are proof most people don't read the articles.