Erik Qualman

Erik Qualman
Erik Qualman is an American author of Socialnomics, which according to WorldCat, is held in 1090 libraries. He is also the author of Digital Leader and What Happens in Vegas Stays on YouTube. In 2010, Socialnomics was a Book of the Year finalist as voted on by the American Marketing Association. In 2012 he was a finalist for the Most Likeable Author Award alongside Seth Godin and JK Rowling...
NationalityAmerican
ProfessionAuthor
CountryUnited States of America
media social-media social
Social media has made the web all about me, me, me.
technology thinking media
At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think and the technology is there for that information to be quickly shared on products and services.
running technology media
As social media is less about technology and more about relationship building, we are starting to see more women have a heavy influence if not dominant role in the social media space. It's no wonder that Facebook is being run in part by chief operating officer Sheryl Sandberg.
media attention social
Increasingly, consumers don't search for products and services. Rather, services come to their attention via social media.
information needs social-media
To effectively leverage the social graph, every company needs to understand that they need to make their information easily transferable.
media trying ethics
Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is more an extension of good business ethics.
media water agendas
Pushing a company agenda on social media is like throwing water balloons at a porcupine.
media fundamentals fads
Social Media isn’t a fad, it’s a fundamental shift in the way we communicate.
media necessary-change social
The power of social media is it forces necessary change.
media years roi
The ROI of social media is that your business will still exist in 5 years.
media keys addresses
The beauty of social media is that it will point out your company's flaws; the key questions is how quickly you address these flaws.
media wish news
With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy. Instead they are being pushed to us by friends, acquaintances and business colleagues.
success media choices
We don't have a choice on whether we DO social media, the question is how well we do it.
achieved best large results work
Best results are often achieved well before you need a job, by consistently networking so that when you find yourself job-hunting you have a large network to work with.