Eric Schmidt
Eric Schmidt
Eric Emerson Schmidtis an American software engineer, a businessperson, and the Executive Chairman of Alphabet, Inc...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth27 April 1955
CountryUnited States of America
access achieved across advertising continued core develop driven excellent extend fourth growth innovative invest performance pleased points products quarter results revenue search strength traffic user
We are very pleased with our results for the fourth quarter as we achieved excellent performance across our businesses. We generated significant revenue growth in our core search and advertising business, driven by continued strength in traffic and monetization. We will continue to invest significantly as we develop innovative new products and as we extend our core technologies to new user access points and to different channels.
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Google was founded to get information to everybody. A by-product of that strategy is that we invented an advertising business which has provided great economics that allows us to build the servers, hire the employees, create value.
ad click time
It is really about getting the right ad to the right person at the right time and having them click on it.
ads fewer money number secret simple situation smaller strange worth
In our case, we focus on quality, and we have a very simple model. If we show fewer ads that are more targeted, those ads are worth more. So we're in this strange situation where we show a smaller number of ads and we make more money because we show better ads. And that's the secret of Google.
advertising although continues extremely focus information internet pleased quality season slower users work worldwide
Although this is typically a slower season for Internet properties, we had another exceptional quarter, ... Our focus on end users and on quality of information and advertising worldwide continues to work extremely well. We are very pleased with how well this is working at scale.
ads figure value
Ads actually do have value if you can figure out the right ones to show.
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I think we have an advantage in the post. We need to get Taylor involved down low in the offense. They'll have trouble matching up with her. She's not real tall, but Taylor is powerful and has a lot of skills.
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In late May we said it would take upwards of nine months to address the issues in our business, ... In the fourth quarter we will take additional action to ensure our expenses are in line with revenue. Our revenue run rate will enable us to do this without impacting investments in our key opportunities.
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In many countries adult pornography legislation is an attempt to legislate something else.
looks body addresses
I used to say that you'll have 10 IP address on your body... and it looks like that's going to happen through medical monitoring.
technology advantage evolve
Technology is always evolving, and companies.. not just search companies.. can't be afraid to take advantage of change.
impact people adoption
We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it.
users
Toolbar users are more sophisticated, use advertisers in more sophisticated ways,
good missed normally passed shots unselfish
We missed some shots that normally we make and at times we were a little too unselfish and passed up some good looks.