David Lucas
David Lucas
David Lucasis an American rock and roll composer, singer, and music producer. He has written a number of well-known commercial jingles, such as AT&T's "Reach Out and Touch Someone." In 1981, he received a Clio Award for composing the music to Pepsi's "Catch That Pepsi Spirit." As a record producer, he worked with many new artists such as Blue Öyster Cult. On the 1976 Blue Öyster Cult song "Don't Fear the Reaper" which he co-produced, Lucas sang backup vocals and...
ProfessionComposer
Date of Birth21 April 1937
afford customers effective moves offer percent shop zero
The zero percent is real effective on those (U.S.) models. Customers shop the monthly payment, so zero percent is what moves the vehicles. As long as they (automakers) can afford to offer zero percent, they're going to be there with it.
afford customers effective moves offer percent shop zero
The zero percent is real effective on those (U.S.) models, ... Customers shop the monthly payment, so zero percent is what moves the vehicles. As long as they (automakers) can afford to offer zero percent, they're going to be there with it.
advertising bigger budget incentives marketing money question rather results seen spent toward
With money spent on incentives, you can see results immediately. Advertising effectiveness is a much bigger question mark. I think you have seen a marketing budget realignment, with more money going toward incentives rather than advertising.
mother nature stuck
Mother nature really stuck with us on this,
business successful
We've had a successful business and I just feel like we have to give back,
clicking waiting
We're really clicking now, ... This is what I've been waiting for.
biggest camera happen tv
The morgue is the biggest thing ever to happen around here, ... It's got everybody's attention. You don't see many TV camera crews around here.
apparently april coming
Apparently May is coming up kind of soft, like April was.
aggressive customers incentives position promotion sentiment until wait
Our position is there are going to be aggressive incentives on 2004 pretty much right off the bat, ... The sentiment of customers is if they come in and it doesn't have a promotion on it, they'll wait until it comes on. And the automakers know that.
chuckle hear people start talking
I always kind of chuckle when I hear people start talking like he's done,
balls hit honestly remember three until unusual weeks
I honestly can remember that it wasn't unusual for him to go two or three weeks without making a bogey. It was nothing for him to hit balls until dark.
good offer
If you offer a good product, you do well.
aggressive beat chrysler definitely directly domestic group next products soon toyota
I definitely think Toyota could beat out Chrysler Group as soon as next year. They are very aggressive and they're well managed. These new products are aimed directly at the domestic automakers.
aggressive beat chrysler definitely directly domestic group next products soon toyota
I definitely think Toyota could beat out Chrysler Group as soon as next year, ... They are very aggressive and they're well managed. These new products are aimed directly at the domestic automakers.