Carolyn Bivens

Carolyn Bivens
Carolyn Bivenswas the commissioner of the LPGA from 2005 until her resignation on July 13, 2009. She was the seventh person and the first woman to hold the position of commissioner since the LPGA was founded in 1950...
asserted build commercial consistent control good image order rights
If you don't have some control of how your image is used commercially, you really can't build a consistent brand. You're not a good steward. And for 55 years we never asserted any rights to that. In order to more consistently build our brand, we have to have control over the commercial use.
follow golf good michelle people tiger tune
Michelle is good for golf, just as Tiger was good for golf. There are a lot of people who may not follow golf otherwise, but tune in when you've got Michelle or Tiger out there.
appeal audience marketing means opportunity standpoint wide
From a marketing standpoint that means we have the opportunity to appeal to a wide audience and different targets. That's the opportunity.
dependent great number stars stories virtue
One of the great stories out of this is that the LPGA, by virtue of the number of stars we have, is not dependent on one person.
bit christmas early happy nice somebody
She was a pretty happy young lady. She responded to it a little bit like an early Christmas gift. It's always nice to be able to give somebody nice news.
doubt fans good hit loves says steps
She says she's 5 feet, I doubt that. And when she steps up to hit the ball, it's unbelievable. At the same time, she's very good with the fans and she loves what she's doing. I think she's going to be electric.
athletes female greatest
She is probably, without question, one of the greatest female athletes of our time.
academic addition golf impressed morgan player presents talented terrific unique
Morgan is an exceptionally talented young player who will be a terrific addition to the 2006 LPGA Tour. She presents a unique combination of academic and golf achievements, and I am impressed with Morgan's abilities.
changes click excited folks formats heels major met people playoff sports time
We got a lot of folks that are pretty excited about that. Every time there have been changes to any of the major playoff formats in sports ... it's not met with a resounding click of heels by everyone. But I would say at this point, we have most people on board.
days impression left remarkable
We've got two remarkable days left. But you've left an impression forever.
add champions opportunity returning wonderful
The opportunity for the returning champions is something that is cheered by the Tour, and I think it's going to add a wonderful dimension.
cares casual fan fans interested kick major sure year
Those things are getting overblown. I'm not sure the casual fan even cares that much about them. We're about to kick off the first major championship of the year and that's what the fans are interested in.
balls looking outlets several sports
It's looking good, ... There are a lot of balls up in the air. There are several other sports that haven't finalized their packages. But there are also some new distribution outlets that are looking for sports.
executive five seconds vote
It was a unanimous vote by the executive committee. It was 100 percent. It didn't take five seconds to vote.