Ashwin Sanghi
Ashwin Sanghi
Ashwin Sanghiis an Indian writer in the fiction-Thriller genre. He is the author of three best-selling novels: The Rozabal Line, Chanakya's Chant and The Krishna Key. All his books have been based on historical, theological and mythological themes. He is one of India's best-selling conspiracy fiction writers and is an author of the new era of retelling Indian history or mythology in a contemporary context. Forbes India has included him in their Celebrity 100 list. His upcoming novel, The Sialkot...
NationalityIndian
ProfessionAuthor
Date of Birth25 January 1969
CountryIndia
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The average human attention span was 12 seconds in 2000 and 8 seconds in 2013. A drop of 33%. The scary part is that the attention span of a goldfish was 9 seconds, almost 13% more than us humans. That's why it's getting tougher by the day to get people to turn the page. Maybe we writers ought to try writing for goldfish!
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Mythology is a set of primitive lies that people rarely believe. This is rather different from history, which is a set of lies that people actually believe.
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It is easy to club people together, but there are bound to be influences of authors you've read. I grew up reading fast paced authors such as Sidney Sheldon and Jeffrey Archer, but to say I'm one of them isn't true; my style is intrinsically my own.
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I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.
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In order to become the master, a ruler must profess to be a servant of the people.
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In Kolkata is a temple where the deity worshipped is Amitabh Bachchan. The daily aarti is performed to the chanting of the Amitabh Chaleesa. And people still ask, 'Could our mythological heroes be based on actual people who once lived?'
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I have always been a bit of an introvert. In fact, my dad used to force me to meet people so that my interpersonal skills improve. As an individual, I was happiest when left alone.
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We can't deny that films have a bigger reach. After the popularity of the 'Slumdog Millionaire,' a lot of people started reading Vikas Swarup's 'Q & A'. From a business sense, films are a good tool to increase the number of readers.
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Master storytellers like Jeffrey Archer and Arthur Hailey use simple language. But they manage to grab the attention of the readers right from page one. I'll consider myself a good storyteller the day people believe it's OK to be late for work or postpone deadlines just to finish reading my book.
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Writing a mystery is like drawing a picture and then cutting it into little pieces that you offer to your readers one piece at a time, thus allowing them the chance to put the jigsaw puzzle together by the end of the book.
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When I wrote 'The Rozabal Line,' I had no preconceived notions of what a commercial bestseller should be. I have always viewed 'The Rozabal Line' as my first love and probably my best work. The fact, however, is that it is my least read work.
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Unlike a typical professional, I can't quit my job to become a full-time author; I don't have that luxury. For me, writing is therapy; if I choose to write full-time, it might start feeling like work.
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The reality of the writer's world is that you set yourself up for disappointment with every success that you deliver because with every success you raise your readers' expectations.
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The first paragraph of my book must get me my reader. The last paragraph of a chapter must compel my reader to turn the page. The last paragraph of my book must ensure that my reader looks out for my next book.