Adriana Cruz
Adriana Cruz
turned
These are all things that can be turned into a brand.
beliefs core hear image mind represents sure
It's the image that comes to someone's mind when they hear that name. But you have to make sure it's true. ... that it represents the core beliefs of the area.
against bang biggest cannot city compete region stand work
You've got to work as a region ... to get the biggest bang for the buck. You cannot stand on your own as a city and compete against Singapore.
best people street
The people on the street are your best ambassadors.